London Fashion Week Recap: Top 5 from Spring / Summer 2021 Runway

Here are our Top 5 from London:

  • Call to Nature: The ode to nature was very present in London. Whether it be shows that took place in a secluded forest, a range of nature inspired prints or sustainability produced garments, the beauty of nature shone through.

Designers: Burberry | Erdem | Preen by Thornton Bregazzi | Paul Costelloe

  • Beyond Basic | Peek-a-Boo: Easing people out of their comfort zone after months of lockdown, the continued trend of peek-a-boo cut-outs with the back and chest playing a key focus. Creating an effortless look from the waist-up while still retaining a level of comfort. 

Designers: Victoria Beckham | Self Portrait | Erdem | Marrknull | David Koma

  • The New House Dress: Ruffles, frills, prairie like details and comfortable enough to sleep in, the new house dress is an emerging trend coming from months of lockdown and a desire to wear something a little more pretty.

Designers: Preen by Thornton Bregazzi | Roksanda | Yuhan Wang | Sea

  • Artistic Prints aren't new but we are seeing a surge as designer's are looking into other ways besides traveling to be creative with some exploring the arts in their surface projections or backdrops.

Designers: Christopher Kane | Roksanda | Johan Ku Gold Label | Jamie Wei Huang | Bethany Williams

  • Unbleached and Naturally dyed hues continue to gain traction in London. The natural qualities of these materials are valued for their sustainable and unbleached qualities. Style in head-to-toe color or contrast with optic white for a fresh take on a new neutral palette.

Designers: Preen by Thornton Bregazzi | Simone Rocha | Sharon Wauchob | Mimi Prober | Bora Aksu

We are continuing to follow the month of fashion where we will be analyzing the runway trends from New York #NYFW, London #LFW, Milan #MFW and Paris #PFW.


Missed our NYFW review? Find it here.


For the Spring/Summer 2021 shows, we are seeing a new take on fashion week with a move to digital and very few in person shows. Brands are forced to be creative on a different level and it's been interested to see how they have adapted. All in all for the other 99% of us who usually don't go to the actual shows it still feels a little normal to review all the looks on our computers.


To find common themes and trends you need to find the common threads between the designer's visions. We are here to help you do just that.


Didn't have time to review all the shows? Let us do the work and help you stay in the know.


For a deeper more extensive review we publish the seasonal The Runway & Street Edit, a 200+ page comprehensive report; edited, curated and categorized by the season’s biggest trends capturing color, print, silhouette, fabric and styling. For more information please use the contact information below.

THE EDIT ADVISORY provides you with the inspiration, knowledge, and confidence to strengthen and grow your brand thoughtfully and intentionally. We keep you ahead of the rapidly evolving world of fashion with in-depth trend analysis, expertly curated consumer insight, and foresight into global patterns.


Whatever your stage, size, or aspirations, we offer customized solutions to shape the trends that grow your brand.


For more information please visit us at www.theeditadvisory.com or email us at hello@theeditadvisory.com


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